Privacy Policy, Cookies Policy, and Terms & Conditions of Website Use

Effective Date: May 1, 2021
Last Updated: July 20, 2025

Kraken Media LLC (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information across our websites and digital platforms. This policy is designed to comply with the Florida Information Protection Act (FIPA), California Consumer Privacy Act (CPRA/CCPA), General Data Protection Regulation (GDPR), and the data collection standards of Google Analytics and SEMrush.

1. Information We Collect

Personal Information:

• Name, email, phone number, mailing address
• IP address and device identifiers
• Service inquiries, form submissions, and messages
• Any data you voluntarily provide

General Information:

• Browsing behavior, session data, referring URLs
• Cookies, UTM parameters, and third-party analytics data (e.g., Google Analytics, SEMrush)
• Publicly available data from platforms such as LinkedIn, Facebook, and Instagram

Sensitive Personal Information may be collected when legally required or voluntarily submitted.

2. How We Use Your Information

We use collected data to:

• Deliver and improve our services and website
• Respond to inquiries and fulfill service requests
• Create and distribute marketing and remarketing communications
• Analyze user behavior with Google Analytics and SEMrush
• Enhance campaign targeting and performance
• Comply with legal obligations and prevent fraud

We do not sell your personal data for monetary gain. However, some data may be shared for cross-context behavioral advertising as defined by the CPRA.

3. Cookies, Analytics & Tracking

We use cookies and similar technologies for the following purposes:

a. Essential Cookies – Enable core functionality like security and site access.
b. Performance Cookies – Analyze how users interact with the site to improve performance.
c. Functional Cookies – Remember user preferences to enhance functionality.
d. Advertising Cookies – Track browsing habits for personalized ads across platforms like Google, Meta/Facebook, and LinkedIn.

We retain cookie and analytics data to improve performance, personalization, and marketing automation.

Users can opt out of ad tracking via:

• Google Ad Settings
• Network Advertising Initiative
• Browser cookie settings

EU visitors receive a GDPR-compliant cookie banner. Continued use of the site without disabling cookies constitutes consent.

4. Your Privacy Rights

For California Residents (CPRA):

• Right to access, delete, or correct your personal information
• Right to opt-out of data sharing for advertising purposes
• Right to limit the use of sensitive personal information

Opt-out options:

• Click here to opt out of the sale or sharing of your personal information
• Click here to limit the use of your sensitive information

For EU/EEA Residents (GDPR):

• Right to access, rectify, erase, or restrict processing
• Right to object to processing and request data portability
• Right to withdraw consent at any time

To exercise any rights, contact us at developer@krakenusa.com.

5. Data Security & Breach Notification

We use administrative, technical, and physical safeguards to protect your data. In the event of a breach, we will notify affected users within 30 days in accordance with FIPA and applicable laws.

6. Data Retention

We retain personal and cookie-related data for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

7. International Transfers

By accessing our site from outside the U.S., you acknowledge your data may be transferred to and processed in the United States. For EU/EEA data transfers, we utilize legally recognized safeguards such as Standard Contractual Clauses.

8. Children’s Privacy

We do not knowingly collect personal data from children under the age of 13. If such data is discovered, we will delete it promptly.

9. Developer Indemnification

This website was built by an independent developer. While templates and tools are provided to support compliance, Kraken Media LLC assumes full responsibility for ensuring ongoing compliance. The developer is not liable for legal claims or violations resulting from the site owner’s data handling practices or policy adherence.

10. Content Disclaimer & Third-Party Links

All content—such as blogs, tips, videos, statements, and external links—is intended for general informational use only. We make no guarantees as to the accuracy, completeness, or usefulness of any information on this website.

Visitors should:

• Independently verify any information before acting on it
• Consult professionals for advice in areas such as law, medicine, or finance
• Recognize that external links are visited at their own risk, and we are not responsible for the content or practices of linked websites

By using this site, you acknowledge that Kraken Media LLC is not liable for outdated, incorrect, or harmful content or consequences resulting from reliance on such content.

11. Updates to This Policy

We may revise this Privacy Policy as needed. Any changes will be posted here, and your continued use of our site signifies acceptance.

12. Contact Us

If you have questions or concerns about this policy, please contact:

Kraken Media LLC
📧 developer@krakenusa.com

This policy is designed to comply with FIPA, CPRA, GDPR, and the standards of Google Analytics and SEMrush.